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PRIVACY POLICY

Afterlight Photo Booth ("we," "our," or "us") is committed to protecting your personal data and respecting your privacy. This policy explains how we collect, use, store, and protect your data when you interact with us, including when you use our photobooth services or visit our website.

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1. Data we collect

We may collect and process the following types of personal data:

  • Photographs and videos: Photos and videos taken using our photobooth. 

  • Contact information: Names, email addresses, and phone numbers collected for bookings, digital photo sharing, or marketing (with consent).

  • Event information: Details related to the event, such as the event name, location, and date.

  • Technical information: Information automatically collected from our website, including IP addresses, browser types, and cookie data.

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2. How we use your data

We process your data for the following purposes:

  • Service delivery: To provide and operate our photobooth services, including taking, processing, delivering and sharing digital photos and videos.  

  • Customer support: To respond to inquiries and resolve any issues.

  • Marketing (with consent): To send promotional emails or updates about our services, offers, or events.

  • Legal compliance: To comply with legal obligations or respond to lawful requests from authorities.

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3. Legal basis for processing

We process your personal data under the following legal grounds:

  • Consent: For marketing communications and collecting photos for promotional use.

  • Contractual necessity: To fulfil our agreement with you (e.g., to process a booking, deliver services, or facilitate event participation).

  • Legitimate interests: To improve our services and ensure data security.

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4. Data sharing

We do not sell or share your personal data with third parties except:

  • Service providers: With trusted partners who assist in delivering our services (e.g., external printing services or cloud storage providers), subject to data protection agreements.

  • Legal requirements: If required by law, to comply with legal obligations or protect our business rights.

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5. Data retention

We retain your personal data only for as long as necessary for the purposes outlined in this policy:

  • Photos and videos: Retained for 60 days after the event, unless otherwise agreed.

  • Contact information: Retained for marketing purposes until you withdraw consent.

  • Financial and contractual records: Retained for the legally required period (e.g., six years for tax purposes).

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6. Your rights

Under UK GDPR, you have the following rights:

  • Access: Request a copy of the personal data we hold about you.

  • Correction: Request corrections to inaccurate or incomplete data.

  • Deletion: Request the deletion of your data, where applicable.

  • Restriction: Request limited processing of your data.

  • Objection: Object to processing based on legitimate interests or for direct marketing.

  • Portability: Request transfer of your data to another service provider.

To exercise your rights, contact us at hello@afterlightphotobooth.com

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7. Security measures

We use technical and organisational measures to protect your data, including:

  • Secure encryption of photos, videos and personal information.

  • Restricted access to personal data by authorised personnel only.

  • Regular security assessments of our systems and practices.

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8. Third-party links

Our website or services may contain links to third-party websites. We are not responsible for the privacy practices of these websites and encourage you to review their privacy policies.

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9. Updates to this policy

We may update this privacy policy to reflect changes in our practices or legal requirements. Please check this page regularly for updates. The last update was on [Thursday 13th February 2025].

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10. Contact Us

If you have questions about this policy or how we handle your data, please contact us:

 

Effective date: January 2025

Next review date: January 2026

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